SaaS Lead Management
SaaS lead management, and lead routing is a different beast than traditional lead operations. SaaS leads expect a faster turn around time and a better informed sales representative when the call is made.
Anatomy of Account Based Marketing
A detailed account of the ABM strategies, executation and involved stake holders to get you started on your ABM journey.
B2B Lead Management and Account Based Routing
How to take advantages to new technologies available to better manage B2B leads. These leads often need to be tied with Account level intelligence for better routing and follow-up
Lean how Corporate Data dictionaries can help you streamline your operations, reportings and have positive influence on your company's performance
Explore what all could be done when you have ability to match leads against account in the real time. From routing to segmentation, account intelligence to competitive positioning. Possibilites are countless.
Account Based Marketing - Content Strategy and Execution